An-juh-luh here :) I’ve been in the design industry for 4+ years. I craft digital experiences that are impactful & enjoyable - my why? Because users deserve to have some care & craft products/services that matter to them :).
Born & raised by the Sout since 1995
Spinning the block around design one project at a time. I've dabbled from watercolor physical mediums to full website build- outs. The best part about me is that I'm a [ forever learner ]. I'm always looking to create new solutions that power intentional & storytelling experiences. I enjoy crafting experiences through art & design, but only after my dance sessions of course :).
Each project is different, but the process is pretty much the same each time. Here is how I tackle each new client work
Analyzing the projects challenges and synthesizing them to define core problems that have been identifiable. Using a human-centered approach to enter next phase - ideate.
Identifying new solutions to the project challenges. In this phase, I get as many ideas or problem solutions needed to help investigate & test to either solve a problem or provide the elements required to circumvent it.
An experimental phase that aims to identify the best idea within the prototype/ mockup. The ideas are then accepted, improved and re-examined, or rejected on the basis of the users’ experiences.
The final stage of the prototyping phase. In this phase rigorous test runs are implemented to refine, alter, or experience the process in real-time. Doing this helps to see how users will flow throughout the process.
The finale. After testing the product there’s an enhance/iterative process. Usually I use this to inform the understanding of the users through a/b testing, the conditions of use, how people will behave & feel, as well as empathize.